Twinkies straight ahead: Big Lots becomes official Hostess Thrift Outlet
February 10, 2014 - 10:55 am
Trips to Big Lots might be a little sweeter from now on.
As of Monday, the discount retailer has become the official Hostess Thrift Outlet, stocking Twinkies, Hostess CupCakes, Zingers and Fruit Pies. Big Lots operates 1,493 stores in 48 states, including nine in Southern Nevada.
Big Lots is the replacement for the Hostess Thrift Stores that were closed prior to the company shutting down in late 2012. Products at Big Lots will be sold for up to 40 percent off the suggested retail price. Each location will receive a variety of fresh product every week.
“The assortments will be different each week and will vary by store,” said Big Lots Chief Customer Officer Andy Stein.
Big Lots will promote the Hostess debut with a social media campaign called #thriftisback.