Boyd Gaming retains ownership of the name 'Stardust'


Genting Group of Malaysia paid $350 million to acquire the 87-acre site that was to become Echelon. The company says it will spend $2 billion to build Resorts World Las Vegas on the land.

Boyd Gaming mothballed Echelon in August 2008 when the economy tanked. A year earlier, the company imploded the Stardust to make way for Echelon.

Boyd Gaming spokesman David Strow said the company held on to the name Stardust and plans to use the brand within the company’s 22 hotel-casinos.

In Las Vegas, one of the meeting suites in the Orleans Casino conference center is named “The Stardust Suite.” At Boyd’s Blue Chip Casino in Michigan City, Ind., a showroom is named the “Stardust Events Center.”

Boyd Gaming acquired the Stardust in 1985 and built a 32-story hotel tower in 1991.

Before the company’s ownership the casino had been controlled by various organized crime elements. The movie, “Casino,” was based on the mob’s control of the Stardust, although the casino name was changed for legal purposes to the "Tangiers Hotel and Casino” and the Riviera was used for the filming.

 

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