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Mar. 15, 2007
Copyright © Las Vegas Review-Journal


HIP HOPS

At last, two nightspots where everybody gets in: a pop culture time capsule and a bowling alley/lounge.

By Jason Bracelin
Review-Journal

The '80s room at Polly Esther's at the Stratosphere salutes such staples of the decade as Madonna and Pac-Man.
Photos by Jane Kalinowsky.


The Nerve Ana Club in the ’90s room has a mural of hip-hop stars past and present.


The '90s room at Polly Esther's inside the Stratosphere has a replica of O.J. Simpson's white Bronco and tributes to "The Simpsons" and "Beverly Hills, 90210."


Comfy couches replace the traditional plastic bowling alley chairs at Lucky Strike Lanes, which also has a digital jukebox, a restaurant and bar and is 21-and-over after 9 p.m.




It's as if the '80s never ended, though, mercifully, the parachute pants have been stricken from the record.

There's the shiny silver DeLorean from "Back to the Future" and a young Billy Idol's towering visage, his trademark snarl 3 feet wide.

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In the room next door, where the '90s reign, a life-size Forrest Gump mannequin sits on a wooden bench near a white Ford Bronco 4x4, just like the one in which O.J. Simpson famously tried to dodge the police.

It's all part of the eclectic, retina-blasting decor of Polly Esther's, one of two nightspots opening in town this week intended to offer a more inclusive alternative to Las Vegas club-hopping.

Located in the Stratosphere, Polly Esther's -- along with the upscale bowling alley/lounge Lucky Strike Lanes at the Rio -- attempts to offer a break from the long lines and hipper-than-thou aura of high-end nightclubs such as ghostbar and Jet.

"We really want to reach the person who is intimidated by those clubs and the bottle service experience," says Steve Kennedy, operations manager for Polly Esther's. "We're going for the people getting ignored or waiting at the doors for two hours."

A 29,000-square-foot club with a capacity of more than 1,000, Polly Esther's is divided into four themed rooms.

In addition to mining the aforementioned decades, there's the contemporary, purple-hued "Suite 2000" lounge and a '70s room -- complete with a replica of the Partridge Family bus that serves as a bar and an illuminated disco-style dance floor.

Opening on Friday, the club will host popster Deborah Gibson, while Danny Bonaduce will serve drinks at the Partridge Family bar. David Boreanaz from Fox's "Bones" and "Buffy the Vampire Slayer" fame will stop by, along with former Guess model Larissa Bond.

It's a mix of kitsch and nostalgia, a pop culture time capsule slathered in bright, eye-watering colors and an explosion of memorabilia.

"We didn't skimp on any of the details," Kennedy says, gazing about the '70s room, which is lined with framed portraits of "The Jeffersons," Clint Eastwood in "Dirty Harry" and other iconic images from the decade. "The walls pop."

The same could be said at Lucky Strike Lanes, a svelte new bowling alley that doubles as a bar and restaurant, which is housed in the space that the Bikinis nightclub used to occupy at the Rio.

Awash in rich shades of red, the place gleams like polished glass. Complementing rich mahogany floors and brick walls with an illuminated bar and a curvy, wave-shaped ceiling, the place feels both homey and chic at once.

Instead of the traditional hard plastic chairs, the 10 bowling lanes are appointed with comfy silver couches, and you can receive bottle service while you play.

Five large projection screens are mounted above the lanes, while a pulsating digital jukebox soundtracks the joint.

Part of a chain of properties with locations in Boston, Hollywood and other cities, the local Lucky Strike is being run by Pure Management Group, which also operates Pure nightclub, the Pussycat Dolls Lounge and other nightspots in town.

The Vegas location is a mix of family-friendly appeal and late-night revelry, with no one under 21 admitted past 9 p.m.

"You have that high-energy nightclub feel, but it's much more approachable," says Greg Jarmolowich, director of operations for Pure Management Group. "People need to have an outlet where they can go have fun, relax, wear jeans and T-shirts. You can make a whole evening out of it, instead of going to a club where you're required to do bottle service or it's not as comfortable."

In addition to the bowling alley and bar, there's a full- service restaurant that seats 156. Its menu features lots of quirky selections, such as Mac & Cheese Bites and Crunchy Mashed Potato Rolls.

Lucky Strike opens tonight with an appearance by Kristin Cavallari of MTV's "Laguna Beach."

DJs will spin on the weekends, and on Mondays, promoter/man-about-town Jeff Beacher will host Beacher's Unprofessional Bowling Association, with teams competing for a grand prize of a trip for four to the Bahamas.

It all lends the place a loose, freewheeling vibe that's as distinct as the bar's cotton candy martinis.

"Vegas, at times, has everything to offer. But then, on the other end of it, there really is only nightclubs and bars," Jarmolowich says of Lucky Strike's come-as-you-are atmosphere. "People want to do something else. We're trying to cover the whole spectrum. And if you don't want to buy a bottle, you don't have to."


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