Jeff Beacher's roadshow days are behind him. He's landed at a famous old Hollywood address and found a high-profile partner.
After two years of bus tours with his troupe of merry (little) men, the New York City showman has teamed up with actor David Arquette on a five-year engagement at a new venue in Hollywood's Roosevelt Hotel.
Beacher had a five-year run at the Hard Rock Hotel, starting in 2003, before taking his zany show on the road.
He recently moved to Los Angeles, where he's a regular in Paris Hilton's entourage.
Beacher and Arquette met after a cold call from the actor. "He called and said he was a fan. I thought somebody was messing with me."
They put together a small show at the Roosevelt and decided to go into business together.
The show, billed as "David Arquette Presents: Beacher's Madhouse," will be housed in a vaudeville-inspired theater in the Roosevelt, site of the first Academy Awards in 1929. Marilyn Monroe lived at the hotel for two years during her modeling years.
The venue entrance resembles a library study and a "librarian" greets showgoers, who are given seating options ranging from a suspended birdcage, a giant coffin and an animated face. A flying midget will deliver drinks.
A burlesque element has been added to the usual lineup of little people celebrity impersonators and various circus acts.
A September opening is planned. Between Arquette's Hollywood connections and his VIP black book, Beacher said, the gala October grand opening "will blow away any red carpet ever held in Las Vegas."
flipping the dial
Moving to bolster its grip on the market, CBS Radio affiliate KXNT-AM, 840 is adding a weekday FM simulcast, with the FM side switching to all-sports format on weekends.
The FM move is a first for a news-talk station in Las Vegas and one of the first in the CBS radio family.
"Because 93 percent of radio in Las Vegas is on FM," new program director Bob Agnew said. "It gives us exposure to a huge audience that may not have paid attention to Rush Limbaugh, Sean Hannity, Mark Levin and news talk radio."
The 100,000-watt FM signal, versus AM wattage of 50,000, is "clearer, cleaner, stronger and younger," Agnew added.
The simulcast starts Aug. 16 on 100.5 FM.
It's the latest case of KXNT making news: Earlier this summer, the station announced a reshuffling that included morning host Alan Stock moving to a 3-6 p.m. news slot.
Moving into Stock's former 6-9 a.m. news block on Sept. 16 is news veteran Joe Gillespie, who has been the morning drive host on WLAP-AM in Lexington, Ky. I go back to the 1970s with Gillespie, when he was a top-tier radio newsman in Cincinnati and San Diego.
The weekend sports programming includes two college football games on Saturdays (including Notre Dame's games) and two NFL games on Sundays. It kicks off Sept. 4 with Notre Dame and Purdue at noon and Fresno State and Cincinnati at 7 p.m.
The opening NFL weekend will feature New England and Cincinnati at 9:30 a.m., and San Francisco and Seattle at 1 p.m.
Also on 100.5 FM will be a weekly 9 p.m. Monday show featuring comedian Brad Garrett live from the Tropicana starting Sept. 6. A mixed martial arts show is in the works, as well.
the scene and heard
Art Manteris, vice president of race and sports book operations for Station Casinos, is getting in on Brett Favre's latest guessing game. Manteris set 7-5 odds on a prop bet Tuesday that Favre won't take a snap at any point during the upcoming season. The betting limit is $1,000.
Singing stars Toby Keith, Trace Adkins and Sammy Hagar, dining at the kitchen table at Delmonico Steakhouse (The Venetian) late Saturday.
"Bill Clinton is still at the bachelor party." -- From David Letterman's Top Ten Surprises At Chelsea Clinton's Wedding