Visitors during the inaugural Formula One Grand Prix can expect plenty of fanfare in Las Vegas. For some, they’re miles away from the track.
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If “The Bachelor” TV show can post Twitter feeds from viewers during broadcasts, the Las Vegas Motor Speedway figures it can offer instantaneous social networking quips at a social media nerve center at this weekend’s NASCAR weekend, featuring guests from Team Lowe’s Racing, NASCAR, Sprint and media churning out real-time comments.