Lorenzo Fertitta, Ultimate Fighting Championship chief executive and chairman, is leading a contingent of UFC staffers and fighters Tuesday on a one-day tour of three upstate New York cities to extol the economic virtues of hosting a UFC event.
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Danica Patrick’s marketing machine includes bikinis and racy Go Daddy TV commercials, but 15-year-old car racer Kayli Barker of North Las Vegas is building her motorsport brand in a much more wholesome, girl-next-door way.
It’s official: the Las Vegas 51s have new local owners.