COVER STORY: The World Series of Poker, born in
a smoky room inside the Horseshoe, has grown into a yearlong event that draws players
and fans across the globe.
BUSINESS LIFE: William Hill Plc has begun $3 million in renovations and upgrades to the sports books and kiosks it purchased in Nevada.
EXECUTIVE SNAPSHOT: Pat Christenson, president of Las Vegas Events, talks about how his company helps large-scale productions gain a following.
THE LIST: Family-owned businesses.