President of Nintendo, Satoru Iwata, dies at 55
July 12, 2015 - 5:44 pm

Nintendo Co's President and Chief Executive Satoru Iwata attends an interview with Reuters in Tokyo in this May 8, 2014 file photo. Iwata, died on July 11, 2015, due to a growth in his bile duct, the company said. He was 55. Picture taken May 8, 2014. (Toru Hanai/Files/REUTERS)
Nintendo fans around the world are in mourning.
Satoru Iwata, the company’s president, has passed away at the age of 55, according to a statement issued by Nintendo. The cause of death was a bile duct tumor.
Iwata was named president of the company in 2002, when he succeeded Hiroshi Yamauchi.
Under Iwata, Nintendo cut ranks with other console makers, and sought to stretch the definition of “gamers.” He rolled out the popular Nintendo DS and Wii platforms, along with games that appealed to more casual fans.
Nintendo did not immediately announce a successor. The company said that two other executives — Genyo Takeda and Shigeru Miyamoto — would manage the company in the interim.
After opening higher on Monday, Nintendo shares trading in Tokyo quickly reversed course, losing 0.2%.