The Illusion of Beauty

When TIGI Colour decides to unveil a new line of hair color, product line sheets and pamphlets won’t do. TIGI has to do it with a hair show, replete with a magician, five humongous screen televisions, hundreds of hair stylists and models galore. The Illusion Hair Show dazzled the audience with its plethora of punk colors followed by ratted out hair that literally smoked. Marie Antoinette wannabes sauntered down the runway donning new color for today. And magical themes ran through the entire show as models disappeared and reappeared, reminding everyone that color can change that quickly.

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