An open letter to NBC television execs:
This is 2010. The information age. The era of instant updates. Please get with it!
Your coverage of the 2010 Olympic Winter Games is laughable. I live in the same time zone in which the games are being contested, yet your network forces me to see tape-delayed coverage for almost every event. Yes, I did get to see the U.S. Women’s hockey team drub China Sunday afternoon in what I believe was a live telecast on one of your sister channels. But my prime-time viewing on my local NBC station, KVBC-TV, Channel 3, is hours old.
I love Bob Costas — I think he’s wonderful and the only redeeming factor of your coverage. But he’s presiding over a train wreck, as coverage manically hops from event to event to event to event. The pairs figure skating coverage Sunday night is a good example. The first couple led the telecast and the last couple ended it. But in between I was bounced from luge to mogul skiing to pairs skating to features and interviews with no real program continuity. To top it off, the taped coverage runs beyond 11 p.m., delaying the start of the local newscast.
I get updates on my mobile phone and see stories on my laptop with results. Just a short while ago I saw a friend’s Facebook post telling me that U.S. downhill skier Bode Miller was leading his event. Shortly after, a different friend posted that Miller had lost the lead.
Yes, I could turn off my phone and computers, or at least avoid looking at the updates. But I have a better idea: your network could telecast the games live to all time zones.
Bring back the red, white and blue networks you monkeyed with several Olympiads ago. At least then, the coverage was live.
Thank you for your time and cooperation. Please, don’t delay in acting.
The Online Guy.