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LVCVA carefully planned message after Las Vegas shooting

The first action taken by the city’s destination marketing organization set a course designed to provide the right message to the right people at the right time after the Oct. 1 Las Vegas shootings.

CES will introduce photo badges in 2018

CES, the largest convention held in the Las Vegas Valley, will roll out photo ID badges for visitors to next year’s event in the wake of the Strip shooting.

LVCVA began revising Las Vegas marketing 1 minute after shooting

The Las Vegas Convention and Visitors Authority began planning its revised marketing message to the world — a message of concern for victims and first-responders — a minute after the shooting from the 32nd floor of the Mandalay Bay resort stopped on Oct. 1.

Stick with Las Vegas, MGM CEO says in public appearance

MGM Resorts Chief Executive Officer Jim Murren used his first public appearance since last week’s massacre at one of his properties to ask convention organizers to stick with Las Vegas.

 
Firearms attractions called key part of Las Vegas economy

In June, actress Michelle Rodriguez dressed in a black tank top, jeans and sunglasses boarded a helicopter in Nevada to promote a new, exotic tourism experience to Las Vegas visitors.

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