Harrah’s signs sponsorship deal with New York Mets
April 13, 2009 - 1:35 pm
Harrah's Entertainment has signed a multi-year sponsorship deal with the New York Mets that will give the casino company an advertising platform at the new Citi Field.
The deal includes a 12,000-square-foot Caesars Club that will serve food and beverages during the games. The deal also includes advertising at the Mets' minor league affiliates.
Harrah's will sponsor theme nights at the new stadium, as well as promoting special offers for its four hotel-casinos in Atlantic City.
Terms of the deal were not available.
The new 42,000-seat stadium opens today with a game between the Mets and the San Diego Padres.