Palms launches blackjack app for iPhone, iPad, iPod Touch

The Palms has launched its own blackjack game for the iPhone, iPad and iPod Touch that borrows elements of fantasy football and applies them to the most popular casino table game.

"While most blackjack app games are one-dimensional and played alone, we ... created a socially interactive experience around a casino game," said Jason Gastwirth, chief marketing officer with the Palms.

The application, which was created jointly with Sevryn Mobile, is a free download. The objective of fantasy blackjack is to win the most virtual dollars from other players in your league and be crowned the winner at the end of the season, Gastwirth said.

The Palms application allows a player to be a commissioner and invite friends to join by e-mail or Facebook in a 90-day league. Similar to the blackjack table, the dealer sets all the table rules such as how many decks are in the shoe, the minimum and maximum bet.

Contact reporter Chris Sieroty at csieroty@reviewjournal.com or 702-477-3893.