National Dairy Month activities include a cow drawing contest, nutritional tips and support for real-life parenting.
This June, in honor of National Dairy Month, The Nevada Dairy Farmers has a new campaign aimed at highlighting the role of dairy in everyday family life—with an honest and lighthearted message: “Let’s Be Real.”
In a world where parenting often feels like a race to match Pinterest-perfect meals and TikTok-worthy routines, we know the pressure is real. But so is the joy in the everyday chaos. A milk-splashed cereal bowl that actually made it to the table? That’s a win. A string cheese that stopped a meltdown in its tracks? Heroic. Dairy is that behind-the-scenes MVP that’s simple, nourishing and kid-approved—without requiring dozens of ingredients or a curated grocery haul.
“Parenting today often comes with a lot of demands to do everything just right,” said Libby Lovig, RDN, LD, general manager at Nevada Dairy Farmers. “Our message is about stepping back and recognizing that doing your best, even when it’s messy, is more than enough. Dairy fits right into that philosophy. It’s simple, nutritious and something most kids will eat.”
Nutrition Made Simple
While dairy has long been a staple in Nevada households, the Nevada Dairy Farmers reminds parents of its practical benefits amid busy family routines. According to health experts, dairy products like milk, cheese and yogurt offer essential nutrients that support childhood growth and development.
Some of dairy’s key benefits include:
- Calcium and Vitamin D: Essential for bone growth and strength
- High-Quality Protein: Helps with satiety and muscle repair
- B Vitamins: Supports energy production and metabolism
- Potassium: Plays a role in maintaining healthy blood pressure
“Dairy can be a real ally for parents who want to provide nutritious options whether it’s yogurt on-the-go or a comforting glass of milk at dinner,” said Lovig. “It’s dependable and easy to include in meals or snacks. It’s a no-fuss way to fuel your family.”
Calling All Little Artists—and a Reward for Moms
As part of the month’s celebrations, the Nevada Dairy Farmers is hosting a Cow Drawing Contest. Children are encouraged to submit drawings of their dream cow—whether it’s purple, polka-dotted or wearing sunglasses. The winning entry will be turned into a custom stuffed animal!
Parents deserve prizes, too. The winning parent will receive a $200 SpaFinder gift card—because nothing says bliss like a relaxing, rejuvenating and uninterrupted treatment.
Submissions can be made through nevadamilk.com/dairymonth until June 25, 2025. More information and entry guidelines are available on the website.
Nevada Dairy Farmers Gets Social
The Nevada Dairy Farmers is collaborating with Nevada-based influencers and content creators to highlight real-life stories, snack ideas and tips for keeping meals manageable. Stay tuned for relatable videos, nutrition ideas and giveaways to keep things fun—and real.
Throughout the month, the Nevada Dairy Farmers will collaborate with Nevada-based social media content creators such as Margeaux Jasarevic (@mj_dietitian), Amber Rae DiBello (@brunettetahoette), Sarah Elrod (@elrodranch), Kyrsten Brown (@the_brown_diaries) and Nicole Shutt Juzek (@buttsbyshutt) to share relatable, real-life parenting moments and practical ways to include dairy in everyday routines.
Get Involved
This campaign is about giving moms a little grace and a few practical tools. And, maybe a little reminder that if the milk made it to the cereal, you’re already winning.
For more information, contest rules and nutritional resources, visit the Nevada Dairy Farmers website or follow @nevadamilk on Instagram, TikTok and Facebook.