In the Super Bowl of advertising, Justin Bieber replaced Ozzy Osbourne and Joan Rivers became a GoDaddy girl. But a pair of commercials by automakers took the early trophy for online buzz.
A two-minute ad for Chrysler starring Eminem and a Volkswagen ad featuring a mini-Darth Vader that went viral before it even aired were two of the most talked-about spots during advertising’s big night, Super Bowl XLV, in which Green Bay Packers defeated the Pittsburgh Steelers 31-25.
Aaron Rodgers led the Green Bay Packers to a Super Bowl victory Sunday, and a majority of the betting public followed the favorite to a big payday.
It’d be fun to introduce Kim Keefer and Carla Wilson to Roxanne Wolf and Tina Ellison today, and maybe even buy them a drink or two while they got to know one another.
The Green Bay Packers are 2½-point favorites over the Pittsburgh Steelers in today’s game, and the total is 45. A survey of Super Bowl opinions from Las Vegas Review-Journal staff members, other media and Las Vegas handicappers.
It’s a great day and a sad time all rolled into one. We’re anticipating the Green Bay Packers and Pittsburgh Steelers will put on a spectacular show befitting the Super Bowl hype, but we also know that by 7 p.m. we’ll be bemoaning the fact that the next meaningful football game is seven months away.
Three reasons to like the STEELERS (+2½) OVER THE PACKERS
It’s Super Bowl eve, and a mother pushes a stroller while her two young daughters walk on each side of her outside the sports book at Mandalay Bay.
Attending the Super Bowl is overrated. I would much rather watch the game in a Las Vegas sports book, and it just so happens that Mayor Oscar Goodman agrees. That’s no surprise, obviously, because Goodman is this playground’s top pitchman.
Marcus Sherman always believed in Stevenson Sylvester, seeing potential most others couldn’t envision. Sherman saw it in the penalty Sylvester, then at Valley High School, drew for what the official said was hitting an opposing player too hard.
The big game is here. And for a lot of dudes, that’s not even the one on TV.
If predictions are correct, this Sunday’s game between the Pittsburgh Steelers and Green Bay Packers will have a nongaming economic impact of $85.6 million locally, while sports books estimate a handle of $88 million to $90 million.
