Generation-Z sports fans place more emphasis on social-justice issues than previous generations, forcing sports leagues and teams to take notice.
Aces
Las Vegas Aces news, scores, highlights and game reports for the back-to-back WNBA champs, led by A'ja Wilson, Chelsea Gray and Kelsey Plum.
Research shows that Generation Z, those born around the mid-1990s and beyond, are huge sports fans, but they consume sports differently. Leagues are taking note.
MOST READ
1
2
3
4
5
$1.5M jackpot hits at downtown Las Vegas casino
Nevada’s gas prices could soon skyrocket. Blame it on a new California law
More than 3K homes, with trail network, coming near Red Rock Canyon
‘Past critical capacity’: Las Vegas shelter stuffed with over 1K animals in 12 days
Vegas, Athletics ballpark may benefit if MLB alters playoff format