The CinemaCon trade show at Caesars Palace offered plenty of ideas for new revenue streams, along with the viral “Dune: Part Two” popcorn bucket.
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Those massive movies were showcased during the annual gathering of the National Association of Theatre Owners at Caesars Palace.
Elsewhere, the day belonged to Warner Bros., which brought out Oprah Winfrey, Margot Robbie, Ryan Gosling, Timothée Chalamet and Zendaya.
The overall message from the movie theater industry is: “We are back.” Normalcy is returning with screenings, stars and a robust slate of 2022 films.