Boyd Gaming and its partner sponsors are investing $1 million to launch a new three-day afternoon rodeo this week in hopes of tapping the pool of thousands of rodeo fans already in Las Vegas for the National Finals Rodeo.
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The most talented cowboys in the country are returning to Las Vegas in two weeks and this time they’re going to make a lot more money at the National Finals Rodeo.
Las Vegas Events, the promoter of the National Finals Rodeo held every December in Las Vegas, has extended its deal with Thomas & Mack Center to hold the popular rodeo event at the arena through 2024.