The Holy Trinity of American Sports is as ambitious as it is historically evasive. And so, here in the Georgia capital, where banners of Vince Lombardi Trophies and the metallic Super Bowl LIII logo display across town, a sinful city about 1,700 miles away can find inspiration.
At 15 properties across the nationwide Caesars empire, the company will break out 16,000 Super Bowl shirts and hats, have NFL wall decor and ice sculptures, wrist bands, cookies and all sorts of logo gear featuring the New England Patriots and the Los Angeles Rams.
The first opportunity to host is in 2025 and the $1.8 billion stadium will have been open five years by then. Raiders President Marc Badain said the team will lead the charge to bring the game to Southern Nevada then.