M Resort blimp spreads the word in Southern California


If you haven’t spotted the M Resort blimp flying over the Las Vegas Valley recently, there’s a reason. The airship is in Southern California.

In preparation for the $1 billion hotel-casino’s opening on March 1, M Resort officials have taken the blimp into the San Bernardino and other Inland Empire communities to promote the 390-room property.

It took a few days to bring the M Resort blimp to Southern California, normally a nine-hour journey. High winds caused a three-day layover in Barstow. The airship will be docked at the San Bernardino International Airport for a few weeks.

It should return to Las Vegas in time for the opening.

Here’s a link to an article in the Riverside Press-Enterprise about the venture.