On top of the reported $7 million price tag for a 30-second spot during the game, brands try to put together an ad that more than 100 million expected viewers will like.
Football
By Wayne Parry Associated Press
Nearly 68 million American adults — about 1 in 4 — plan to bet on this year’s Super Bowl, setting a record by a wide margin, according to the gambling industry’s national trade association.
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