Plaza Las Vegas CEO Jonathan Jossel often logs on to online message boards where downtown Las Vegas casino customers leave random comments about their experiences.
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Sure, there a few ringers in the bunch. Sixteen former world champions, actually. But most are weekend rodeo warriors, ranch hands, amateur cowboys, lawyers, doctors, bankers, local Las Vegas politicos, and even a stuntman/part-time actor and former NFL player thrown in. And a golf tournament-style handicapping system makes it all competitive.
Slot machine giant International Game Technology is as much a part of Nevada as the Battle Born motto, bristlecone pine trees, sagebrush and Lake Tahoe.
Maybe tourists want to see Santas play slots. Or maybe they crave colored lights beyond their home Christmas trees. Whatever the tourist draw, two online travel companies list Las Vegas as Americas top Yuletide destination.