Resorts World Las Vegas looks to fill its 3,500 rooms with a new marketing campaign featuring hotels.com pitchman Captain Obvious touring the new Strip resort.
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R&R Partners principal Billy Vassiliadis says countering the messages of health departments about Las Vegas being unsafe because of COVID-19 wouldn’t be productive.
The Boring Co.’s underground transit system passed all its capacity tests, but skeptics still maintain that the company hasn’t delivered what it promised.
Travelers to the city are still having fun and data suggest Las Vegas is still a big attraction, but marketers have to incorporate health and safety into their messaging.
Jim Murren never thought he’d stay in or even like Las Vegas when he left his Wall Street gig in 1998. Now, he’s fighting for the city he loves in his task force role.
The state Gaming Control Board is treating the reopening plans being submitted by licensees as confidential documents, meaning the public won’t get a chance to see them.