As reported by TMZ, Alicia Keys is Usher’s first confirmed halftime guest.
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NFL legend Tom Brady and broadcast great Jim Gray are partnering in Hall of Excellence at Fontainebleau.
Tiësto was to be the is the first in-game DJ ever in a Super Bowl. Instead, he has called off his appearance.
A “Frooog Camp” is Guy Laliberté’s vehicle for a return to Vegas.
Las Vegas’ Elvis impressionists were out in force as Super Bowl week kicked off.
Broadcast great Joe Buck says of the Super Bowl in Las Vegas, “I do not have any desire to be there.”
Jim Nantz and Brent Musberger were the guests at Michael’s at South Point.
A couple of national TV outlets attempted to interview Blue Man Group, with predictable results.
Wayne Newton is in for a busy week of Super Bowl appearances on behalf of the LVCVA.
Usher’s directors say they plan to make history, although, “We can’t do anything that affects the game.”
The Sphere will display Super Bowl content throughout the week, and be activated during the game.
The potential celebrity wedding is part of the Vegas iconography depicted on the cover of Sports Illustrated as it previews the Super Bowl.
American Airlines has created a series of Taylor Swift-inspired fights from Kansas City to Las Vegas.
Taylor Swift can expect VIP treatment if she makes the Super Bowl in Las Vegas.
Charles Fazzino’s artwork will be on display on the Strip throughout February and at The NFL Shop at the Super Bowl Experience.