… Embracebale you …

In today’s hectic world, getting a good night’s sleep is more important than ever. Equally important is the quality of that sleep.

To that end, Sealy has introduced PurEmbrace, a new line of latex mattresses that adapt to the body’s shape and provide both comfort and support to help people sleep better.

“Latex is the latest innovation in sleep systems, and Sealy is leading the charge. Featuring our own proprietary Smart Latex, the new Sealy Posturepedic PurEmbrace provides unsurpassed pressure relief combined with the best in Posturepedic support,” said Larry Rogers, president and chief executive officer. “This combination virtually eliminates all of the uncomfortable pressure points that cause tossing and turning, providing consumers with a peaceful night’s rest — a critical part of maintaining their health and well-being.”

Cindy Wenger, vice president of speciality bedding, said the line is targeted primarily at those “strive and thrive” workaholics who consider sleep a reward for all their efforts.

“They want the best and are big believers in technology. They have a BlackBerry. They have a remote control for their house. They use technology to make their homes more efficient so they can enjoy the life they have. They seek a sleep solution that is technologically advanced to get better sleep,” she said.

According to Wenger, latex is the ideal material to use for mattresses because it breathes and is moisture resistant, helping to eliminate the possibility of excessive heat buildup, a problem with some latex mattresses. It also is hypoallergenic.

Using the North Carolina-based manufacturer’s proprietary technology, Sealy has created a product “inspired by nature and perfected by technology.”

Wenger said their Smart Latex provides pressure relief through its ability to adapt to the body as well as offering a consistent surface from side to side. This is accomplished through an inlay system that targets areas most likely to have pressure problems: the shoulders, hips and knees.

The line offers six models, with latex cores that range from 7-9 inches. They vary in their degree of firmness or plushness, as well as offering pillowtops. One model also features memory foam, which conforms to the body and creates a sense a of being cradled by the mattress.

Because latex is a natural material, the line also is environmentally friendly, Wenger said. This allows consumers to do something that’s good for the Earth without having to sacrifice their own comfort.

Wenger said Sealy also considered the look and feel of the mattresses, using a contoured weave and wave pattern in a quilted knit for the ticking that is pleasant to the eye and soft to the touch. Also, seams are virtually invisible from the outside.

The PurEmbrace line falls in perfectly with Sealy’s new nationwide campaign that promotes the idea that Americans no longer have a full eight hours to devote to sleep each night and instead should seek a “better six.”

The tongue-in-cheek campaign focuses on the fact that only a privileged few get to sleep as many hours as they like and that the traditional eight-hour sleep period has dwindled to six hours for most people. With only a limited amount of time to devote to sleep, it should be spent resting peacefully instead of tossing and turning, which Sealy’s mattresses are designed to prevent.

PurEmbrace mattresses are available at Macy’s stores nationwide and are priced from $2,199 to $4,499 for a queen-size set. A complete national rollout of the line is expected for early fall.

Incarcerated Christmas
This is the fourth year HOPE for Prisoners has worked with the Nevada Department of Corrections to create a Christmas for prisoners to visit their families. (Rachel Aston/Las Vegas Review-Journal)
2018 Homeless Vigil
Straight From The Streets holds its 23rd annual vigil to remember the 179 homeless individuals who died in Clark County this year.
Getting through the Holiday blues
Psychologist Whitney Owens offers advice on keeping your mental health in check during the Holiday season in Henderson, Thursday, Dec. 13, 2018. (Caroline Brehman/Las Vegas Review-Journal)
Operation Homefront Holiday Meals for Military
Operation Homefront Holiday Meals for Military program gave meal kits to 200 families at Veterans of Foreign Wars Post 10047 in Las Vegas Wednesday, Dec. 12, 2018. It all started with a chance encounter in a supermarket in Utica, N.Y., near Fort Drum. A soldier, his wife and infant had a handful of grocery items they couldn't afford. A Beam Suntory employee picked up the $12 cost for the groceries. The program has grown from providing 500 meal kits to military families in 2009 to providing more than 7,000 nationally this holiday season.K.M. Cannon Las Vegas Review-Journal @KMCannonPhoto
An elegant Tea Party for substance abuse and homeless women
An elegant Tea Party for substance abuse and homeless women at WestCare Women Children Campus in Las Vegas. Bizuayehu Tesfaye/Las Vegas Review-Journal @bizutesfaye
Former 51s manager Wally Backman chats about new job
Former Las Vegas 51s manager Wally Backman talks about his new job with the independent league Long Island Ducks during the Baseball Winter Meetings in Las Vegas, Nevada, on Dec. 10, 2018. (Ron Kantowski/Las Vegas Review-Journal)
Inside the kitchen at Springs Preserve
The staff of Divine Events do party preparation in the kitchen at Divine Cafe at Springs Preserve. With nine parties the following day, this is a particularly busy time for the crew. (Heidi Knapp Rinella/Las Vegas Review-Journal)
Pearl Harbor survivor Edward Hall talks about his memories of Dec. 7, 1941
U.S. Army Corps Edward Hall, a 95-year-old survivor of Pearl Harbor talks about his memories of that horrific day. Bizuayehu Tesfaye/Las Vegas Review-Journal @bizutesfaye
Roy Choi on cooking for Park MGM employees
As he prepares to open his new restaurant Best Friend later this month at Park MGM, celebrity chef Roy Choi took the time to cook for the resort’s employees Tuesday. (Al Mancini/Las Vegas Review-Journal)
Best Friend Menu Reveal Wednesday
Chef Roy Choi tells us what to expect from Wednesday’s Facebook Live Menu Reveal for his new Park MGM restaurant Best Friend. (Al Mancini/Las Vegas Review-Journal)
Las Vegas Great Santa Run
People participated in the 14th annual Las Vegas Great Santa Run which raises cubs for Opportunity Village.
World Holidays Exhibit At The Natural History Museum
Migratory Bird Day teaches adults and kids to celebrate birds
Different organizations offered activities for kids and adults to learn about birds and celebrate their migration journey at Sunset Park. (Rachel Aston/Las Vegas Review-Journal)
"Jackson: The Red Rock Canyon Burro" is a children's book about Red Rock Canyon
"Jackson: The Red Rock Canyon Burro" is a children's book about Red Rock Canyon (Janna Karel Las Vegas Review-Journal)
Interfaith Amigos speak in Las Vegas
Celebrity photographer dedicates dance book to Las Vegas shooting victims
Behind the scenes with local celebrity photographer Jerry Metellus as he talks about his Dance For Vegas coffee book dedicated to the 58 victims of the October 1 shooting. (Marcus Villagran/Las Vegas Review-Journal) @marcusvillagran
Dreamsickle Kids Foundation founder Gina Glass talks awareness
Gina Glass, 35, founded Dreamsickle Kids Foundation to raise awareness for sickle cell disease in Nevada. (Jessie Bekker/Las Vegas Review-Journal)
News Headlines
Local Spotlight
Home and Garden Video
Add Event
Home Front Page Footer Listing
You May Like

You May Like