Serendipity 3 on Las Vegas Strip unveils new ‘Brick’ pizza food challenge

Following in the foot steps of its monstrous peanut butter and glazed doughnut ice cream sundae challenge, Serendipity 3 is testing extreme eaters by cooking up its third food challenge — the “Brick” challenge.

Available now through the end of the year, the “Brick” challenge features five of Serendipity’s 16-inch flatbread “Meat Madness” pizzas in a stack.

In order to conquer the brick, competitors will have to consume all five stacked pizzas — each topped with prosciutto, pepperoni, sausage, pancetta, cheese and fresh marinara sauce — within 40 minutes.

Participants that eat the entire meal in the allotted time will receive their meal for free. If you attempt the challenge and fail to finish within the 40-minute timeframe, a $75 charge awaits you.

According to Serendipity 3, guests can also purchase the brick as a stand-alone item if they do not wish to participate in the challenge.

Contact Caitlin Lilly at Find her on Twitter: @caitiesmith


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