Park Place Infiniti in Las Vegas recently treated current and potential customers and invited guests to a sneak peak at the 2014 Infiniti Q50, a high-performance sport sedan with an optional hybrid motor .
More than 100 Infiniti owners and guests from Southern Nevada and beyond enjoyed wine and appetizers while listening to live music and exploring the new Q50 at the dealership, 5605 W. Sahara Ave.
Park Place Infiniti staff and executives helped guests learn more about Infiniti’s newest car and offered tips about their own cars, including everything from programming the navigation system to maintenance recommendations.
The event also offered local Infiniti owners the opportunity to meet the dealership’s new management team, including Park Place Infiniti General Manager Joe Tortomasi and owner Ken Schnitzer, founder of Dallas-based Park Place Dealerships, which bought Southern Nevada’s only Infiniti dealership late last year.
Representatives from Infiniti USA also were on hand, including George Hart, area general manager, and Jennifer Jackson, dealer operations manager.
When Park Place purchased the local dealership in 2012, one of its priorities was to improve customer service. Hosting special owner events is one example of how it is accomplishing that goal, its executives said.
“These events give us an opportunity to meet our customers and to get to know them in a relaxed atmosphere,” said Tortomasi, a longtime Las Vegan who has run competing luxury car dealerships.
“We’re working hard to continually improve the customer experience and to show Las Vegas what we mean when we say we’re experts in excellence. Inviting customers to the dealership for these receptions is a way for us to say ‘thank you’ for their business, and to offer our expertise and assistance to them.”
Tortomasi added that Park Place “also wants our customers to be the first to learn about news and advancements from Infiniti, including having the opportunity to experience new models like the Q50.”
He said the Q50 is “the first new model to feature Infiniti’s new nomenclature.”
The sedan, which basically replaces the popular G35 and G37 sedans , is the first Infiniti car to debut as part of the company’s new branding using Q for cars and QX for crossover vehicles.
Founded in 1987 by Schnitzer, Park Place Dealerships represents luxury brands including Lexus, Mercedes-Benz, Porsche, Volvo, Jaguar, Rolls-Royce, Bentley, McLaren, Maserati, Lotus and smart.
For more information , visit www.parkplaceinfiniti.com.