Circa owner and Detroit Lions superfan Derek Stevens plans to give away two seats on his flight to the Bay Area and two tickets to Sunday’s NFC championship game.
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Planning for the Super Bowl began more than two years ago, and the NFL and its Las Vegas partners are close to reaping the benefits from a worldwide audience.
Super Bowl weekend is on track to be one of the biggest weekends on record for Caesars Entertainment and its multiple Las Vegas properties.
With the Super Bowl the largest sporting event in the U.S., Las Vegas will seek to capitalize on the event outside of the game itself.