Marshawn Lynch will star in marketing campaigns and engage with BetMGM players via social media, media appearances, fan events and more, a release said.
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Legalized sports betting will kick off in the Grand Canyon State on the same day the National Football League opens its 2021 season with a Tampa Bay-Dallas matchup.
In 2021, U.S. sports betting revenue is predicted to hit $2.5 billion and grow to $8 billion by 2025. Today, more than a dozen states allow sports betting.
Two Nevada neighbors, California and Arizona, are on separate paths toward adding sports wagering, with Arizona much closer to the finish line.
Expanding sports wagering will be a main topic when the National Indian Gaming Association’s tradeshow arrives at Caesars Forum next week.