The Las Vegas Convention and Visitors authority expects about 78,000 fashion industry insiders to gather inside Mandalay Bay this week for the biannual MAGIC Las Vegas.
The convention, operated by Informa Exhibitions, runs Tuesday through Friday and features men’s, women’s and children’s fashion as well as footwear.
Attendees will also see a few celebrity appearances this year, with talks by actress Tori Spelling, sisters Brie and Nikki Bella and influencer Camila Coelho and a private performance by Nelly.
This year’s show will include a trend display on all things denim showcasing the textile’s western influence to unexpected dyes and gender-fluid looks. Another display, dubbed Alice in Fashionland, will take a cue from Alice in Wonderland with a high-fashion, tea-themed display featuring brands from the WWDMAGIC show.
Sara Vaughn of Informa Markets said new trends for men’s apparel include all-over plaid, corduroy and puffer coats.
Kelly Helfman, president of West Coast Women’s, said in a news release she expects to see orange still enjoying its run in women’s apparel.
“It all began in 2018, with rust and a smoky shade of copper, and in 2020 it’s a stunning burnt orange. Not Halloween orange but a tasteful orange take on rust. It’s bold but not over the top, and it’s fun while also very chic,” she said in the release.
She also is keeping an eye out for statement coats “let the coat do the talking,” skirts with slits “it can take you from coffee to shopping to date night and still looked perfect,” and turtlenecks, which she says, “are here with a vengeance.”
Leslie Gallin, president of footwear, said she expects to see sculptured heels, loafer pumps, an updated version of the platform sneaker and bows to catch on in 2020.
A previous version of this story did not attribute the expected attendance of the show and incorrectly identified where MAGIC was taking place.