The Vegas Knight Hawks delivered one of their most important wins of the season Saturday to move to 9-3. They’re close to the first IFL playoff appearance in team history.
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The NHL draft is the latest marquee league event to hit Las Vegas since the Golden Knights began play seven years ago. The Sphere could make it a show to remember.
The 2024 NHL draft should be full pizzazz with the event taking place Friday and Saturday at The Sphere. But here’s what to watch for when the picks start coming in.
The Panthers are -110 favorites at the Westgate SuperBook in Game 7 of the Stanley Cup Final on Monday at Florida. The total is 5½.
The UNLV basketball star said he thought about the transfer portal but never pursued it, instead wanting to focus on creating his own legacy with the Rebels.
With ticket sales and revenues at NASCAR tracks declining around the country, expect race venue owners to invest in smartphone connectivity and social media technology in hopes of drawing more young fans and building the next generation of followers.
In the world of major-league drag racing, three top women in this weekend’s National Hot Rod Association event in Las Vegas have forged unique marketing strategies and branding images to compete both on the track and in the high-stakes off-speedway competition for sponsors and fans.
A sister race track of the Las Vegas Motor Speedway plans to host a college football game in Bristol, Tenn., in 2016, but don’t expect any gridiron matches at the Las Vegas car track any time soon.
At 21 years old, baby-faced NASCAR truck racer Ty Dillon isn’t too much older than the kids that the Las Vegas Motor Speedway is trying to attract to Saturday’s big-time truck race.
The numbers don’t lie. Speedway Motorsports Inc., parent company of Las Vegas Motor Speedway, has watched revenues, including ticket sales, drop annually for five years.
Boyd Gaming Corp., the primary sponsor of the annual NASCAR Nationwide Series race in Las Vegas, will now be reflected in the name.
Danica Patrick’s marketing machine includes bikinis and racy Go Daddy TV commercials, but 15-year-old car racer Kayli Barker of North Las Vegas is building her motorsport brand in a much more wholesome, girl-next-door way.
For the major-league drag racers who have descended on Las Vegas for this weekend’s National Hot Rod Association Mello Yello Drag Racing Series event, there’s no clamor for a “diversity program.” The diverse backgrounds of the NHRA competitors serve as an organic feature of the drag racing’s premier circuit to be deployed for marketing, ticket sales and media exposure.
The clock was ticking on his speed date, but Justin Fantozzi looked cool and relaxed Friday at the Encore at Wynn Las Vegas. Fantozzi wasn’t looking for love. The Goodyear marketing manager was looking for a fruitful business relationship.
Speedway Motorsports Inc., parent company of the Las Vegas Motor Speedway, saw 2012 fourth-quarter revenues drop nearly 8 percent from the previous year and plans to focus on attracting more families and kids to increase revenue in 2013.
While few plan on falling ill, it is critical to plan for the unexpected, making health insurance a necessary expense for many Americans. Health insurance helps protect from unanticipated medical costs and encourages preventative care. Great health insurance options from employers can help employees know they are valued, increasing job satisfaction and employee retention. Many […]
The UNLV basketball star said he thought about the transfer portal but never pursued it, instead wanting to focus on creating his own legacy with the Rebels.
A’ja Wilson shined again, and the Aces moved to 2-0 since Chelsea Gray’s return with a comfortable win over the Connecticut Sun on Friday at Michelob Ultra Arena.
Nine MLB teams have been profitable for bettors who have backed them in every game this season. Also, a look at the most profitable pitchers for bettors.
The Raiders are looking to bring the tailgating experience at Allegiant Stadium to the next level with the addition of new premium spaces for pregame festivities.