The next iteration of how R&R Partners will market Las Vegas as a tourism destination under its $15.5 million annual advertising and marketing contract with the Las Vegas Convention and Visitors Authority has arrived.
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Thousands of gaming devices will be on display at the Sands Expo Center for the Global Gaming Expo, the world’s largest gaming industry trade show.
It was MGM Resorts International Chairman and CEO Jim Murren who jump-started the most recent conversations about Fontainebleau, the 68-story blue glass monolith that has long been the Las Vegas Strip’s reminder of the economic damage caused by the Great Recession.