Ronnie Brust is the brains behind Illuminated Couture, where he creates light-up clothing and head pieces with painstaking attention to detail.
“Whereas my competitors are using Christmas lights on pre-wired strings … I make everything scratch, from the ground up,” he says.
Light-up clothing is recently starting to expand to an audience outside his normal Burning Man and EDC clientele. Claire Danes recently wore a light-up gown at the MET Gala designed by Zac Posen.
With an already dedicated following on Instagram, Brust expects to be at the front of this trend.