The Fiesta Square shopping center on Charleston Boulevard and Antelope Way doesn’t exactly scream fashion. An old bar, Boodles Tavern, anchors it, and there’s no one waiting in a uniform to park your car.
That doesn’t bother Meital Bronstein, though, because she wouldn’t exactly call her business, The Bungalow, a fashion boutique. The once-owner of the now defunct Talulah G contemporary chain boutiques, which many credit for putting Las Vegas on the fashion map, has much different aspirations with her latest effort in the retail industry.
“Talulah G was about bringing the hottest fashion to Las Vegas. Now I’m more earthy and bohemian about things,” she says, her hair in pigtail braids and her wrists sporting woven thread bracelets. “I really want to give back.”
A lot of boutiques these days give shoppers sensory overload when they step inside. While all her inventory is visible, it’s also only available in three or four pieces. And, for loyal clients, she even lets them pre-select items from lookbooks at a discounted price before the goods arrive at The Bungalow, lending a showroom feel to the space.
The Las Vegas tastemaker says it’s no longer about selling the most expensive handbag - Lanvin or Balenciaga. It’s about going back to the wearables and bringing clients unique wardrobe pieces.
After a three-year hiatus from retail, her new space reflects her new approach. Just two racks fill the modestly sized shop. Folded denim and loungewear cover three tables, two in the center of the shop and another one pushed against a blue brick wall.
A royal purple floor-length Milly gown ($545) and Clover Canyon sequin jacket ($621) hang from the racks. Current Elliott jeans ($206), Stone Blue distressed Jayden jeans (originally $178, marked to $89) and Rebel Yell tees ($60) are in short stacks on the tables.
The rest of the area represents yet another change for Bronstein. Items from Unica Home, a locally based, design-centric website and store specializing in what owner Hugh Fogel calls “products that make your life better,” line one wall of The Bungalow.
Unica Home has a reputation for appealing to 1 percenters (the late Steve Jobs was a customer), but it also has plenty to offer the rest of the design-appreciating public. Partnering with The Bungalow is a way to “introduce the product to people who are unaware of it, people who are more aware of the money they spend,” Fogel says.
He and Bronstein have been dating since March.
Some of the Unica items are for novelty, such as the Black + Blum pushing men bookends ($32). Others will be deeply appreciated by liquor connoisseurs, such as the Neat spirit glasses ($37.95) that enhance whiskey flavor. Finally, some items are aesthetically appealing while serving a function, such as an Artemisa mirror ($3,500) with floral trimming made entirely of aluminum.
The Bungalow also features a Missoni corner, where the iconic Italian brand’s towels ($25) and cushioned stools ($430) sit.
Since she’s no longer a part of the Strip, Bronstein won’t partake in Fashion’s Night Out. It’s the national effort to kickstart the fall shopping season with in-store celebrity appearances and other marketing events. Instead, she came up with her own event , Fashion’s Day In, which is set for today. Since most of her clients are busy moms, she figures they can drop by from 10 a.m. to 6 p.m., nibble on treats from The Cupcakery and Good Karma Pretzels, enjoy 20 percent to 50 percent discounts and get their Makeup by DiDi applied for the Strip festivities later that night.
Entrance is $20, 100 percent of which benefits Dress for Success of Southern Nevada, the nonprofit organization that helps women attain the professional look required to enter the workforce. She plans to partner with them regularly as part of her desire to give back.
“This is a charity that needs funding,” Bronstein says. “And, it’s so me ’cause I’ve had such a hard time the last three years.”
She tried a couple of positions outside of her element before settling into The Bungalow in June. She hopes to enter the e-commerce world through test runs by the end of September and have it fully functioning by December. Whether online or through a storefront, she promises her superior customer service will remain. It makes for an uber convenient shopping experience that keeps customers coming back.
At The Bungalow, the convenience begins the minute shoppers pull up.
“I didn’t care how divey the shopping center was,” Bronstein says. “I just wanted it to be easy to get to.”
The Bungalow is located at 7024 W. Charleston Blvd., 477-0107.
Contact Xazmin Garza at email@example.com or 702-383-0477. Follow her on Twitter @startswithanx.