Linq to continue phasing in new businesses Feb. 28

Look down the corridor between the Flamingo and The Quad, and get a glimpse of the newest adventure in Vegas, coming Feb. 28.

Once inside, you’ll pass a Starbucks and The Haute Doggery, a 1,000-square-foot gourmet hotdog restaurant. Both already are open.

Next door, the Purple Zebra stocks uniquely shaped daiquiri glasses, including oversized, plastic champagne bottles in shades of lavender, mint and silver. A black strap secures the libation around the neck for safe keeping. If that doesn’t suit you, maybe a zebra’s leg or saxophone is more suitable. After making a choice, tutu-wearing cashiers will ring you up, and then you’re free to pick your poison.

On Thursday afternoon, cashier Jane Acero said business has been slow since the self-serve daiquiri bar opened in late December. But she said she’s hoping that will change once the rest of The Linq opens Feb. 28.

As the final tenants get ready at the Caesars Entertainment-owned Linq, construction crews are working to finish the open-air retail, dining and entertainment district at 3435 Las Vegas Blvd. South. With a project cost of $550 million, The Linq’s piece de resistance is the High Roller observation wheel, which will open later than the rest, sometime in spring.

“We’re very happy about the foot traffic thus far,” said Jon Gray, vice president and general manager of The Linq.

Situated between The Quad and The Flamingo hotels, entry to The Linq from the properties requires passing by numerous restaurants and mazes of casino games to make it outside. This is decidedly a tourist spot meant for the walking traffic.

“The Linq is great example of how Las Vegas continues to offer visitors new world-class experiences found nowhere else,” said Cathy Tull, senior vice president of marketing for the Las Vegas Convention and Visitors Authority. “This will be a big year for Las Vegas with the opening of many much anticipated resorts, attractions and amenities – all of which offer our visitors more reasons to plan their next Las Vegas trip.”

BARS, RESTAURANTS DOMINATE

The Linq encompasses more than 300,000 square feet and is a mix of 70 percent restaurants and bars, and 30 percent retail and entertainment. It was designed by Washington, D.C.-based David M. Schwarz Architects; however, the architect of record is Las Vegas-based Klai Juba Architects. Las Vegas-based W.A. Richardson Builders was the project’s general contractor. Caruso Affiliated is the Linq’s exclusive leasing agent.

As the next and final round of retailers, restaurants and venues open, would-be customers will have their choice of places to shop.

One of the new stores is Brazilian sunglass brand Chilli Beans, which is hedging its bets on the sun-drenched city and its newest tourist retail center. With more than 550 stores worldwide, the Nevada Chilli Beans is the first permanent U.S. location outside of California, where there are 12 company stores or kiosks.

The 1,200-square-foot Chilli Beans will be located on the east end of Linq, close to the High Roller. Anywhere from eight to 10 people will work at the local store.

“Vegas is a natural fit in terms of the energy and the ethos of the brand,” said spokeswoman Marisa Brickman.

Already open, Koto sells gifts such as iPhone accessories and mason jar shot glasses. Los Angeles tourists Anna Roder and friend Stephanie Grove bought kitschy iPhone cases there Thursday that looked like cassette tapes.

“I freaking love it,” Roder said.

The two came to check out The Linq and stopped in Koto to see its array of inexpensive items that include wallets and sunglasses.

Just outside the shop, groups of people already are taking their photos with the High Roller in the background.

“It truly is a new icon on the Las Vegas Strip,” Gray said.

GOOD RESPONSE TO FIRST PHASE

Beyond the chain link construction fence blocking phase two awaits Yard House, opening its third Las Vegas location this month. Other food and beverage tenants to open are The Tilted Kilt Pub & Eatery, Sprinkles Cupcakes and Ice Cream, Flour & Barley, Ghirardelli Ice Cream and Chocolate Shop and F.A.M.E.

Already open is Chayo Mexican Kitchen + Tequila Bar where executive chef Ernesto Zendejas created the menu that includes items such as bass ceviche, pork torta, filet mignon and grownup horchata.

The Linq’s targeted demographic is 21-46, one whose market share is estimated to grow to 52 percent of Las Vegas visitor spending by 2015, according to Caesars Entertainment.

Gray said people have been responding well to the first phase, posting online about the new retail center and contacting him via social media.

“It’s a great indicator that we hit the mark as far as who we wanted to talk to,” Gray said.

On the entertainment side, Brooklyn Bowl will host its first concert at The Linq March 6. The venue features a 2,000 person performance area, food by Blue Ribbon and 32 bowling lanes. Shows already booked for the Vegas incarnation include The Roots, Cake, Primus and the Tedeschi Trucks Band.

Still to come on the retail side is Polaroid Fotobar, a two-level, 8,500-square-foot store and Polaroid Museum, as is Ruby Blue, a women’s accessories store that will sell costume jewelry, novelty legwear, hats, lingerie, novelty games and toys.

Co-owned by hip-hop artist Nas, 12A.M. Run will offer limited edition sneakers. Another footwear store, Bella Scarpa, will stock platforms and heels, wedges and ballet flats, boots and sneakers. At Goorin Bros., men and women will have their choice of selections from the hat shop. Finally, Kitson’s 12,000 square-foot, two-level store will feature clothing, accessories, gifts, apothecary, books and novelties.

As for services, Vanity Style Lounge will offer a full menu for hair, nails and spray tans.

Not all of the new tenants will open Feb. 28, but will begin phasing in as they’re ready to open after that date.

The first big event at The Linq is planned for April 4 and 5, when the district will host the ACM Festival featuring Rascal Flatts and Keith Urban as headliners. Gray said he’s expecting 25,000 people to attend.

Contact reporter Laura Carroll at lcarroll@reviewjournal.com or 702-380-4588. Follow @lscvegas on Twitter.

ad-high_impact_4
Business
A Facebook-branded space inside of Macy’s at the Fashion Show shopping center
A Facebook-branded space inside of Macy’s at the Fashion Show shopping center will showcase 13 small businesses in November and December and seven in January. Bizuayehu Tesfaye/Las Vegas Review-Journal @bizutesfaye
T-Mobile uses ticketing data to plan for event
T-Mobile Executive Director of Arena Operations explains how ticket sales data and demographics help plan staffing, vendors, parking and operations for an event.
Costco opens its doors in southwest Henderson
Costco has opened its fifth Las Vegas-area location near the intersection of St. Rose Parkway and Amigo Street. (K.M. Cannon/Las Vegas Review-Journal)
Las Vegas strip mall and office park
The Krausz Cos. and WG Group bought a strip mall and an office park in Las Vegas for nearly $80 million total. They acquired a portion of Tropicana Beltway Center in the southwest valley for $59 million. They also acquired the Westbay office complex in the Las Vegas Medical District. The buyers are former owners of The Gramercy, a once-mothballed mixed-use project in the Las Vegas suburbs. They sold The Gramercy in phases for more than $100 million.
Mario Barth talks about the growth of the tattoo industry
Celebrity tattoo artist and business owner Mario Barth talks about the growth of the tattoo industry at The World of Tattoo industry trade show at Planet Hollywood in Las Vegas
$7.5M Las Vegas pot dispensary opens near Las Vegas Strip
Planet 13, which bills itself as one of the largest dispensaries in the world, opened to the public Thursday. It has entertainment including an interactive floor and floating orbs. (K.M. Cannon/Las Vegas Review-Journal)
Caesars CEO to step down next year
Caesars Entertainment Corp. CEO Mark Frissora will leave the casino company in February. Frissora has been CEO since July 2015. He was named CEO right after Caesars' operating company filed for Chapter 11 bankruptcy protection Caesars Entertainment emerged from bankruptcy protection in October 2017 Before Caesars, Frissora spent seven years as chairman and CEO of Naples, Fla.,-based Hertz He led the consolidation of the rental-car industry through Hertz‘s acquisition of the Dollar Thrifty Automotive Group.
Planet 13 in Las Vegas adds twist to marijuana dispensary look
Planet 13, which bills itself as one of the largest dispensaries in the world, opened to the public Thursday. The dispensary is located near the intersection of Desert Inn Road and Sammy Davis Jr. Drive, near Trump International, in Las Vegas. Planet 13 has plans in the future for a coffee shop, a tasting room for marijuana-infused beer and wine, a lounge for consuming marijuana on site if that is legalized and space for food.
Caesars Entertainment opening 2 resorts in Dubai
Cove Beach will open on Meraas’ Bluewaters Island in Dubai in November and Caesars Palace Bluewaters Dubai and The Residences at Caesars Palace Bluewaters Dubai will open in December. (Caesars Entertainment)
Bellagio, MGM Resorts International’s luxury hotel turns 20
The more than 3,000-room Bellagio hotel is situated on the site of the former Dunes Hotel. The Dunes was imploded in 1993, and construction of the Bellagio started in 1996. It cost $1.6 billion to build, making it the most expensive hotel in the world at the time. The Bellagio was former Wynn Resorts Ltd. Chairman and CEO Steve Wynn’s second major casino on the Strip after The Mirage. MGM Resorts International acquired the property from Steve Wynn in 2000. (Tara Mack/Las Vegas Review-Journal)
Facial recognition software at G2E – Todd Prince
Shing Tao, CEO of Las Vegas-based Remark Holdings, talks about his facial recognition product. (Todd Prince/Las Vegas Review-Journal)
Former NBA player, Shaquille O'Neal, speaks about his new Las Vegas chicken restaurant
Former NBA player, Shaquille O'Neal, speaks about his new Las Vegas chicken restaurant. Bizuayehu Tesfaye/Las Vegas Review-Journal @bizutesfaye
Bobby Baldwin to leave MGM
MGM Resorts International executive and professional poker player Bobby Baldwin is set to leave MGM.
Caesars has new armed emergency response teams
Caesars Entertainment Corp. has created armed emergency response teams. They are composed of former military and law enforcement officials. "These teams provide valuable additional security capabilities,” Caesars spokeswoman Jennifer Forkish said. Caesars is hiring Security Saturation Team supervisors, managers and officers, according to LinkedIn. The company did not say how many people it plans to hire for the units. (Las Vegas Review-Journal)
Las Vegas, airlines prepare for CES
CES in January is expected to attract more than 180,000 attendees. (Las Vegas Review-Journal)
AGS partners with Vegas Golden Knights
AGS is the nation’s second-largest manufacturer of Class II slot machines used primarily in tribal jurisdictions. It announced a marketing partnership with the Vegas Golden Knights NHL team. (Las Vegas Review-Journal)
Lehman Brothers bet big on Las Vegas
Lehman Brothers collapsed 10 years ago, helping send the country into the Great Recession.
Fremont9 opens downtown
Fremont9 apartment complex has opened in downtown Las Vegas. (Marcus Villagran/Las Vegas Review-Journal) @marcusvillagran
Ross & Snow launches in Las Vegas
Luxury shoe brand Ross & Snow has opened in Las Vegas, featuring "functional luxury" with premium shearling footwear. (Bailey Schulz/Las Vegas Review-Journal)
Remote Identification and Drones
DJI vice president of policy and public affairs discusses using remote identification on drones. (Bailey Schulz/Las Vegas Review-Journal)
Drones and public safety in Nevada
Two representatives in the drone industry discuss UAV's impact on public safety. (Bailey Schulz/Las Vegas Review-Journal)
Frontier Airlines to launch flights from Las Vegas to Mexico
Frontier, a Denver-based ultra-low-cost carrier, will become the first airline in more than a decade to offer international service to Canada and Mexico from Las Vegas when flights to Cancun and Los Cabos begin Dec. 15. (Rick Velotta/Las Vegas Review-Journal)
MGM Resorts International CEO Jim Murren addresses Oct. 1 lawsuits
MGM Resorts International Chairman and CEO Jim Murren addresses criticism his company has received for filing a lawsuit against the survivors of the Oct. 1 shooting. (K.M. Cannon/Las Vegas Review-Journal)
MGM Resorts International opens the doors on MGM Springfield
Massachusetts’ first hotel-casino opens in downtown Springfield. The $960 million MGM Springfield has 252 rooms and 125,000-square-feet of casino. (K.M. Cannon/Las Vegas Review-Journal)
MGM Resorts International prepares to open MGM Springfield
Las Vegas-based MGM Resorts International gave news media and invited guests a preview of the $960 million MGM Springfield casino in Massachusetts. The commonwealth's first resort casino will open Friday, Aug. 24. (K.M. Cannon/Las Vegas Review-Journal)
A Walk Through Circus Circus
It only takes a short walk through Circus Circus to realize it attracts a demographic like no other casino on the Strip: families with young children. (Todd Prince/Las Vegas Review-Journal)
Morphy Auctions, a vintage slot machines seller, wants gaming license
Vice president Don Grimmer talks about Morphy Auctions at the company's warehouse located at 4520 Arville Street in Las Vegas on Thursday, Aug. 16, 2018. (Rick Velotta/Las Vegas Review-Journal)
TOP NEWS
News Headlines
ad-infeed_1
ads_infeed_2
Local Spotlight
Add Event
Home Front Page Footer Listing
Circular
You May Like

You May Like