The Las Vegas Convention and Visitors Authority began planning its revised marketing message to the world — a message of concern for victims and first-responders — a minute after the shooting from the 32nd floor of the Mandalay Bay resort stopped on Oct. 1.
In June, actress Michelle Rodriguez dressed in a black tank top, jeans and sunglasses boarded a helicopter in Nevada to promote a new, exotic tourism experience to Las Vegas visitors.
Strip resort and tourism leaders aren’t ready to talk about whether the mass shooting carried out by a gunman perched in a Mandalay Bay hotel room Sunday would affect plans for the “America’s Party” New Year’s Eve celebration.
Las Vegas visitors talk about the Strip shooting and how it will impact their view of Las Vegas.
The newest television advertisement for Las Vegas isn’t anything like what people are used to seeing from the Entertainment Capital of the World.
Possible shifts in public opinion following the mass shooting Sunday night may eventually lead to a new slogan for Las Vegas.
The horror of the murderous attack in Las Vegas Sunday night was similar in many ways to the incident it supplanted as the worst mass shooting in history in the family tourism mecca of Orlando, Florida, on June 12, 2016.
