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Men’s clothing store, known for its shorts, picks Vegas for 1st West Coast store

Updated April 2, 2024 - 6:58 pm

A men’s casual fashion brand known for its diverse array of shorts is opening its first U.S. West location in Las Vegas.

Chubbies, a Texas-based brand, is set to open its first Las Vegas store later this week at the North Premium Outlets. The store will be just under 2,200 square feet.

The company chose Las Vegas for its first West store because there were already many customers in the area, a Chubbies spokesperson said.

“Las Vegas has always been a major destination for the Chubbies customer, both as locals and as tourists,” a Chubbies spokesperson said in an emailed statement. “Our digital business showed us that there’s a big presence of Chubbies customers in the Las Vegas area and we want to meet our customers where they are.

The Chubbies outlet store will have a grand opening Friday at 4 p.m. The first 50 customers at the grand opening will get a free $100 swag bag, according to a news release about the opening.

The outlet location will feature exclusive prices and most products will be priced at $40 or less, the news release said.

Chubbies has been around since 2011 and started by selling men’s casual and athletic shorts with funky and floral designs. Chubbies now sells swim shorts, pants, T-shirts, tank tops, button-up shirts, pajamas and hats.

“From bright and bold to relaxed and neutral, Chubbies creates high-quality everyday apparel that brings a fun and unique twist to swim, sport, and casual wear,” the news release said.

In addition to Texas, Chubbies also has locations in Florida, Georgia and South Carolina. More Chubbies locations could be on the way since the company will use the results of the Las Vegas outlet store to decide if more stores should come to Nevada, a Chubbies spokesperson said.

Contact Sean Hemmersmeier at shemmersmeier@reviewjournal.com. Follow @seanhemmers34 on X.

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